- Aviva Base Camp
- Aviva Ironman 70.3
- Brocade Global eMarketing
- Danone
- EMC Data Segmentation
- HP Web Operations Bureau
- HP Supplies Campaign
- Johnson & Johnson LifeScan CRM
- MCIL UK Wish You Were Here
- Microsoft Web Operations Bureau
- Microsoft New Day New Office Campaign
- Motorola LTE
- Pringles-Athena KaCha Campaign
- SAP China Offer Portal
- Sentosa
- SilkAir Digital Branding
- Starwood M.I.C.E Widget
- Symbian Foundation Website
Symbian Foundation Website
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Challenge
Symbian as a proprietary mobile phone platform was challenged with the release of Google Android and Apple iPhone OS. As such, Symbian responded by turning the OS into a freely available open source platform. Nokia divested their sole interests to setup the Symbian Foundation with joint partners such as Sony Ericsson, Samsung and Vodafone.
Solution
The Symbian Foundation website for developers was designed to be in the ethos of open source/Web 2.0 – the entire code base was put onto a Wiki and forum platform to allow anyone to download the code and upload their amendments/changes. Starting with the user experience strategy, BLUE was involved with the information architecture, user interface, concept-testing, site development and application integration and deployment.
Results
BLUE successfully went from strategy to concept and then from integration to deployment for the global website in a limited space of 5 months.
Services Applied
We put just as much thought and creativity into the back-end of your campaign as we put into the customer-facing aspects. To successfully communicate your message, we automate your marketing, manage your operations, provide support and tools for your infrastructure—and much, much more.